Sardines in water

The name sardine derives from the Italian island of Sardinia where they used to live in large populations. Cornish sardines can be found closer to home and have - because they’re fatter - more flavour than their Mediterranean family. Added bonus is that the sardines with bone contain loads of calcium. The tin makes the bones soft, making them easy to eat.

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Our sardines come from Cornwall - hence the name Cornish Sardines. Here it’s all about fish: on the lively and buzzing fish markets the catch is being traded and every year in August the Newlyn Fish Festival takes place.

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Fish with a story

The family of sardine fisherman David Pascoe have been fishing for generation for Cornish pilchard sardines. He fishes on request mostly: ‘We have a very strict no-waste-policy. No demand? Then we don’t ship out. When we do have requests, we make sure that we don’t over-fish the data. We hope by doing it this way, the generations after us can also do this type of work.’

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Fishing Method

The fishermen lure the sardines from so-called purse-seine-boats with a lamp to the water’s surface and then put a net around the school. When they pull the net down, it forms a basket around the school.

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Because sardines swim in compact schools, this catching method is very selective - and doesn’t harm the environment. Young fish can easily escape between the holes in the nets and the fishermen don’t fish during mating season. This guarantees a stable population.

Straight from the ocean

At Fish Tales we want you to know what the origin is of your fish and what has happened between the catch and your frying pan. We believe that a fully transparent chain makes it easier to choose for fair products - and to enjoy your fish totally guilt-free.

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